Can you find any household that doesn't have promotional fridge magnets on their fridge? Refrigerator magnets are as common as dishes and glasses stacked neatly in the cupboard. A good homely kitchen just doesn't feel as homely without one or more fridge magnets.

The great thing about them is their usefulness. They can hold up to 3 pieces of paper and some suppliers produce some that can hold up to 7 sheets. You can attach your shopping list, your daughter's drawings, notes to your husband, bills, receipts - the list goes on. Because these are located at one of the most central parts of your house, anybody who goes in can see your fridge magnet.

Studies have shown that a household fridge is opened at least 30 times a day so if you have important things stuck on it, members of your household will be sure not to miss them. They can also add colour and brightness to the kitchen giving it a lived-in feel. they can even be a handy thing to have around when you're baking your son's birthday cake since it can easily hold up the recipe.

So it is a perfect idea to use fridge magnets as promotional items because in terms of functionality and visibility, it tops the list. Companies can simply have their logos reproduced into either plastic or die-cast material depending on their budget and needs and they'll be sure to get great advertising.

Because of its flexibility, companies can even choose from a wide range of colours. They can also browse through a catalogue of ready-made designs that they can choose from or have their logos and personal designs copied and sent via email to the manufacturer. It can be manufactured in all shapes and sizes. Companies may even, instead of their logos, reproduce their company name as fridge magnets.

Still, others opt to have their business cards made into these handy products. A more fun and unforgettable promotional fridge magnets are those made with a company's well-known and beloved mascot that can ensure brand identity.

They also have the advantage of being one of the more inexpensive promotional items. Being small, they can be easily shipped to loyal customers or can be given as an added bonus to the company's products. They are useful gifts that a customer would surely appreciate.